Apr 15

ONA NYC Meets Up for Hyperlocal Conversation

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What: Let’s Discuss ‘Hyperlocal in Your ‘Hood’
When: Wednesday, April 27, 2011 6:00 PM
Price: $7.00 per person
Where: Arthur L. Carter Journalism Institute
20 Cooper Square
New York, NY 10003

Our next meetup will center around Hyperlocal in Your ‘Hood and it will take place on Wednesday, April 27 at 6:00 p.m. (Please note the time change!)

Hyperlocal has different meanings for different people. It could be Patch, your local newspaper’s specialized site, or a highly focused blog. Whether you call it hyperlocal news, hyperlocal content, online neighborhood sites, community scaled sites, or a myriad of other names, it is changing the definition and process of journalism. What makes a successful hyperlocal site? Can large newspapers produce successful hyperlocal sites? What is the role of professional journalists, unpaid bloggers and photographers in this new newsroom?
Join us for a lively panel discussion featuring Brian Farnham, editor in chief of Patch; Led Black, editor in chief, Uptown Collective, Mary Ann Giordano, Metro Editor, New York Times, and moderator Brooke Kroeger, director of NYU’s Arthur L Carter Institute of Journalism are confirmed; additional panelists will be announced shortly.

Our Meetup will take place at the Arthur L. Carter Journalism Institute, 20 Cooper Square. We are grateful to the Arthur L. Carter Journalism Institute and their staff for hosting our event.

Follow @ONANYC and use this hashtag: #ONANYC when tweeting about our events. We encourage you to take photos and videos and share them on Meetup!

Please visit http://journalists.org/ to find out more about the Online News Association and to become a member!

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Oct 02

ONA Conference Sold Out Again

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I barely made registration for this year’s ONA conference. I registered just hours before the conference sold out. Congrats to ONA for year after year producing a conference that is a must-go for many in the news, tech and information businesses. This year’s lineup seems promising: there are tons of hands-on training opportunities, a job fair and the annual awards banquet in addition to the core conference.

AOL‘s Tim Armstrong and NPR‘s Vivian Schiller are headlining in a discussion about reinventing media companies. I have often pointed to NPR as a brand that has worked strategically to reposition itself in a quickly changing media environment, and for all the naysaying about AOL’s ability to rebound, I have to admit I’m rather intrigued by the new management and new approach they seem to be taking. I wouldn’t count them out just yet. As I often tell people who ask me what I think about this legacy company’s or that legacy company’s chance for success, the only companies that are obsolete are the ones sitting on their hands waiting for the answers to appear. As long as companies embrace reinvention and innovation, there’s hope.

ONA has created a waiting list for those still eager to attend. Check out the lineup for yourself. If you can’t make this year’s conference, look for the ONA’s regional events and meetups.

If you have suggestions for events in your town, send an e-mail to director@journalists.org. If you’re in the New York area and want to help plan ONA events, let me know.

(Disclaimer: I am a former ONA board member and conference chair and did some early work helping the conference committee this year. I also help coordinate New York area events.)

Oct 09

NABJ’s (New) Media Institute

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NABJ kicks off its fall Media Institute series with Lessons From the Multimedia Battlefield in Nashville. The seminar, which runs Oct. 23 to 25, features new media professionals who will help the journalists in attendance understand how to position themselves in a new media landscape. My personal bias is that I’m the closing speaker for the event, but despite that, I’m a champion for journalists understanding that they do not have to sit on the sidelines while the new media tide washes by. I advocate people — even more importantly if they are not employees of Web newsrooms — investing in themselves through training and seminars, such as this one.

Here’s the lineup:

Thursday, October 23

Opening Dinner – 6:00 p.m.
Belmont University – Massey Ballroom
1900 Belmont Boulevard.
Nashville, TN 37212-3757
Speaker: Rick Hancock, Assistant Professor-Professional-in-Residence, University of Connecticut, Storrs, CT
Topic:The Entrepreneurial Journalist

Friday, October 24

First Amendment Center
John Seigenthaler Center
1207 18th Ave. S.
Nashville, TN 37212
8:00 a.m. – 5:00 p.m.

Facilitating Change
“Nothing stays the same except change.” It seems the biggest obstacle, virtually speaking, is change. Journalists must adapt and change their mindset in order to thrive. With lessons from authors like Chris Anderson, Thomas Friedman and dozens of authors, this session will help you open your mind to receive the multimedia tools you need the most.
Dr. Sybril Bennett, New Century Journalism Program, Belmont University.

Snapshot: Shooting for the Web
Oh Snap!!! People really do need different pictures on the web and that means you should learn how to use the new technology to improve your portfolio. Whether you are posting stories or an online resume, quality counts. Learn how to shoot for the web so you won’t have to “shutter.”
Val Hoeppner, manager, Multimedia Education, Diversity University

Using Multimedia to Tell Better Stories
Like Nike, Just Do It. Here’s your opportunity to get hands-on training. You’ll learn how to use the latest technologies to tell better stories. You’ll be exposed to numerous websites and software to improve your story telling exponentially.
John Girton, Tennessee State University

Saturday, October 25

First Amendment Center
John Seigenthaler Center
1207 18th Ave. S.
Nashville, TN 37212
8:00 a.m. – 5:00 p.m.

Shooting for the Web
Make multimedia part of the daily reporting process and get the most from your photography, audio, video and staff. Val Hoeppner shows you the tools you need and how to produce multimedia stories efficiently, effectively and economically.
Val Hoeppner, manager, Multimedia Education, Diversity Institute

Multimedia Storytelling with John Girton & Paul Cheneweth
This is an extension of the “Using Multimedia to Tell Better Stories” session. So often there isn’t enough time to learn how to do at least one thing well. Here’s the extra time that you need to really master flickr, Skype or several other online applications.
John Girton, Tennessee State University
Paul Cheneweth, Web Developer, Belmont University

The Business of Blogging
Blogging can be everybody’s business. Is a blogger a journalist? Is a journalist a blogger? The answers will vary, yes, no, maybe, who cares? The fact is that blogging is yet another way to extend your brand, your business and your bottom line. Learn how to maximize your reach, exposure and potential by adding this tool to your overall marketing strategy.
Dr. Sybril Bennett, New Century Journalism Program, Belmont University.

Closing Dinner
Speaker: Ju-Don Roberts, managing editor, washingtonpost.com

Learn more about this session and the media institute on NABJ’s site.

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